Real content and direct video links
Open the original artifact, inspect specific details, and save your evidence in the Google Doc. Every player below also has a direct YouTube link. Playback depends on the district network and publisher settings.
Videos
GoPro — Million Dollar Challenge
Lesson 4 · Start with 0:00–1:00. Identify customer footage, brand selection, and a possible product benefit.
Blendtec — Will It Blend? iPhone
Lesson 1 · Use 0:00–1:00. Identify the recurring question, tension, and product connection. Observe the historical demonstration; do not reproduce it.
HubSpot — How to Create a Content Marketing Strategy
Lesson 8 · Optional concept excerpt, 0:03–2:40. Covers the buyer’s journey, content planning, and goals.
Articles and campaign assets
These pages are linked directly because publishers may block iframe embedding. They are the content students examine, not search-result pages.
- REI — Hiking for Beginners
Lesson 1 · Inspect route choice, gear, expert credit, and relevant next-step links. - Visit Utah — How to Stargaze
Lesson 2 · Compare the sections about timing, darkness, kids, and places. - Visit Utah — Dark Sky Parks and Places
Lesson 2 · Trace a next step from inspiration to planning. - Spotify — 2023 Wrapped public examples
Lesson 3 · Inspect Me in 2023 and Sound Town. Personal accounts and listening data are unnecessary. - TIME — 2023 Wrapped editorial explainer
Lesson 3 · Optional earned-media comparison. Access or ads may vary. - Dunkin — The Charli launch
Lesson 5 · Read the actual release and image. Identify participation and ordering mechanics. This is a closed historical campaign. - Dove — Keep Beauty Real
Lesson 6 · Inspect the written AI pledge and imagery. The lesson does not require a video. - National Park Service — Ten Essentials
Curation resource · Verify advice against the original authoritative page.
Primary policy sources
- USBE Digital Marketing standards — April 2024
- Google Search — AI-generated content guidance
- Google Search — AI features and your website
- FTC — Disclosures 101
- FTC — Reviews rule Q&A
- Copyright Office — Part 2 copyrightability report
- Copyright Office — Part 1 digital replicas release
Sources reviewed October 11, 2026. Open the teacher guide for case context, evidence limits, reading assignments, and response keys.